Personalized Courses
A Personalized Approach to Partnership and Pricing
At RWR Consulting, we believe in true collaboration. Every client is unique, and so are their needs. That’s why we don’t offer one-size-fits-all pricing. Just like in training, we know that one size doesn’t work for everyone. We take the time to understand your goals and challenges so we can craft a solution that makes sense for you. Our goal is to build partnerships that are flexible, transparent, and beneficial for everyone involved.
Courses Ready to Go:
Who’s Ready to Serve PIE?
In this engaging and practical course, we serve up the fundamentals of exceptional customer service and experience with a side of strategy. You’ll explore what it truly means to deliver standout service, then dig into the PIE framework—designed to help your team shift from simply serving to wowing. With a focus on creating experiences that leave prospects craving more, this course is your recipe for turning everyday interactions into unforgettable moments.
HI + AI: The Perfect Leasing Duo
In a world buzzing with artificial intelligence, where do real humans fit in? This course explores the powerful partnership between Human Intelligence (HI) and Artificial Intelligence (AI) in today’s leasing landscape. We’ll break down what AI really is, how it’s already a part of our everyday lives, and how to use it effectively in your role. You’ll learn smart strategies for using AI in follow-up, discover the key differences between AI-powered and human-driven communication, and explore how blending the two can elevate the customer experience. It’s not about man or machine—it’s about making magic with both.
Social Media: Creating Community In A Digital World
In 2025, social media isn't just a tool—it’s a way of life. From personal updates to professional branding, the lines between these two worlds blur more than ever. But does the approach really need to be so different? Apartment shopping is increasingly happening online, and social media is becoming a key player in the process.
In this engaging session, you'll dive into how your favorite brands captivate and engage their followers. Together, we’ll brainstorm innovative strategies and design a tailored social media calendar brimming with fresh, actionable ideas from the instructor and your peers.
Get ready to discover how to transform your online presence into a thriving digital community that captivates, connects, and converts!
Beyond the Tour: Communication, Connection, and Closing
This course helps leasing professionals move from routine to remarkable. Learn how to speak to what prospects really care about, communicate with confidence, and handle objections with ease. You'll explore smart follow-up strategies using both people and technology, then wrap it all up with the EPIC framework to create standout leasing experiences.
Leasing With Intention: A Manager’s Playbook
This course is built for leaders who want more than just activity—they want impact. You'll learn how to shift your team from accidental leasing to intentional strategy, starting with daily behaviors and tying them to real performance goals. We’ll explore how to shape a culture of purpose, coach proactively, and track the metrics that matter. From funnel management to storytelling, this course gives you the tools to lead with clarity and lease with confidence.
Prior Speaking Engagements
2023- Apartmentalize- Employee Perks: Its More Than Health Care
2024: TAA: Leveraging The Synergy of Human Intelligence & AI
2024: NAA | Apartmentalize: Leasing Across America: Impacts and Insights from 100 Shops.
Interviewing: It Takes 2 to Tango
2025: PMAMM- Who's Ready to Serve PIE, HI + AI = The Perfect Leasing Duo
2025: SCHRA- Undercover Leasing: The Art of Mystery Shopping
2025: NAA | Apartmentalize: Unapologetic Innovators: Wilds Ideas for Rebels, Dreamers & Early Adopters,
Empowering Property Management Teams: Inclusive, Engaging and Effective Training Strategies,
Soft Skils in Maintenance: A Competitive Edge
Podcast: Multifamily Matters, Thriving in Multifamily, The Top Floor, Beyond the Work
Webinars: Ready, Set, Respond and AI Driven Strategies to Increase Leasing Agility
Ronald was the keynote speaker at our annual leasing symposium, and he truly exceeded expectations. His presentation was informative, engaging, and easy to follow—delivering value to everyone from our most seasoned employees to team members just starting out in the industry. He shared practical tools and strategies that our teams were able to implement immediately to elevate their performance. Ronald's deep knowledge and genuine passion for the industry are second to none! I highly recommend him for any speaking engagement!
-Jordan Sherman Marketing Manager T&R Properties, Inc.
Ronald & Lindsay: Tourus
Ronald Harrington and Lindsay Martinez discuss the shift in modern marketing for multifamily real estate from a static form-based approach to a more dynamic conversation-centered strategy in this conversation.
They explore the importance of engaging potential renters in meaningful interactions and the role of technology in this evolution. They also delve into feedback loops to gather resident and prospect feedback, the potential of chatbots in conversational marketing, the need for personalization in the rental experience, and the significance of branding and marketing in staying top of mind for renters
Ronald & Charlotte
Live from the Chadwell Supply Booth at NAA, Ronald and Charlotte discuss practical tips, memorable leasing experiences, and how to create personalized connections with prospects.
They share insights, personal experiences, and actionable tips to help elevate the leasing process and create meaningful connections with prospects.
Top Floor with Ronald
As training manager for 29th Street Communities, Ronald Harrington specializes in helping industry professionals level up their approach to marketing and leasing. On this episode of The Top Floor podcast, he’ll do the same by sharing exactly what it takes for properties to stand out with prospects in 2025 and beyond: creating stellar renter experiences.
In addition, we’ll shed new light on what residents really want from property management, with key findings from the 2024 AppFolio Property Manager Renter Preferences Report, and hear about Ronald’s experiences from his “Lease Across America” project, where he secret shopped more than 100 different properties across the United States.




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